TrafficAnalyzer enables you to determine campaign effectiveness through detailed campaign tracking. TrafficAnalyzer tracks online marketing campaigns, including CPC search engines and CPA campaigns.
Closely review campaign performance, including pages, search engines and keywords that result in campaign clicks and conversions. Monitor specific campaign segments with banner tracking.
TrafficAnalyzer also calculates cost, sales and ROI metrics by banner and by overall campaign. See which campaigns convert better and produce better overall results.
For campaign adjustments on the fly, TrafficAnalyzer is the answer. See immediately if your campaign is on target or not. Instead of wasting resources, you can make the marketing adjustments you need in mid-campaign and monitor their implementation. Optimize, track and optimize again for maximum campaign ROI.
